Get Started
Presets Compatible With

Describe the look.
Get the preset.

Turn any idea into a Lightroom preset in seconds. Just describe the style you're after or upload a reference photo and we'll take it from there. Try it below

You've used your 3 free presets this month

Upgrade to a plan for unlimited generations, or log in if you already have an account.

Preview (approximate)

Before

Original image

After

Preview with preset applied

Final results may vary in Lightroom

Upload your
unedited photo

Paid Feature

Upload a reference photo alongside your own image to automatically match the editing style. Available on paid plans.

View plans →

Compatibility:

Click or drop
your unedited photo
JPEG, PNG, RAW, HEIC
Click or drop a photo
with the look you want
JPEG, PNG, WEBP, HEIC
Try: · ·
See it in action

Go from description to preset in seconds

These are real before and after comparisons using presets generated entirely using Hyperfocal. No manual tweaking, no guesswork.

Before Color Boost preset Before
After Color Boost preset After
Color Boost 3.2 sec
Prompt "I want a preset that enhances natural tones while adding depth and contrast. Greens become richer, water shifts toward deeper teal, and shadows gain drama without clipping highlights."
Before Forest Portrait preset Before
After Forest Portrait preset After
Forest Portrait 4 sec
Prompt "Enhance greens and reds, increase exposure, contrast, and clarity, and warm up the highlights for a rich, vibrant forest portrait look."
Before Street Magic preset Before
After Street Magic preset After
Street Magic 3.6 sec
Prompt "Deepen shadows, boost contrast, and warm the highlights for a moody golden hour city vibe. Keep blacks rich, enhance building tones, and add subtle clarity."
Before Lunar Cascade preset Before
After Lunar Cascade preset After
Lunar Cascade 3.9 sec
Prompt "Create a preset with slightly increased exposure, lifted midtones, and soft contrast for a luminous cinematic feel. Cool the shadows subtly, warm the highlights gently, and add a touch of fine grain."
Before Verdant Vista preset Before
After Verdant Vista preset After
Verdant Vista 2.6 sec
Prompt "Boost overall vibrance, warm the highlights, and add gentle contrast for a rich golden hour landscape look. Enhance greens and foliage, deepen shadows slightly, and bring out more blues in the skies and water."

Ready to create your own?

Turn your photos into works of art with custom presets built from your own descriptions. No more generic packs or endless slider tweaking.

View Plans & Pricing
Sound familiar?

Photo editing shouldn't be this hard.

Whether you're buying preset packs or building your own from scratch, the traditional workflow wastes your time and creativity.

Bought preset packs you'll never use

You've dropped $50+ on preset packs only to realize half don't fit your style and look nothing like the previews. Now they sit unused in a folder somewhere while you keep editing from scratch.

Hours lost to slider tweaking

You spend more time in the Develop module than behind the camera. Adjusting exposure, then HSL, then tone curves, then back to exposure. The editing backlog keeps growing and clients are waiting.

No idea where to start

You know the look you want, but which of the 100+ sliders gets you there? Shadows or blacks? Vibrance or saturation? Split toning or color grading? Trial and error gets old fast.

Can't recreate that look

You found the perfect edit on Instagram or Pinterest, but reverse-engineering it by eye would take forever. Even if you got close, you'd have no idea how to replicate it consistently.

The fix

Describe it. Get it.

Stop wrestling with sliders for hours. Just tell us what you want in plain English, or upload a reference photo and we'll handle the rest.

Describe it in plain English

Skip the slider guesswork. Just type the look you want ("warm golden hour with lifted shadows" or "moody desaturated film") and get a precise Lightroom preset instantly.

Match any photo's style

Found a look you love? Upload it alongside your shot and we'll analyze the color grading, tones, and mood to generate a preset that matches. Reverse-engineer any style in seconds.

Build your own signature style

Every preset is generated fresh from your input. No cookie-cutter packs shared by thousands of photographers. Create, save, and apply a look that's uniquely yours across your entire catalog.

Pricing

Pick a plan. Start creating.

Skip hours of slider tweaking and create your own signature presets in seconds. Describe a look or upload a reference photo to reverse engineer any style, ready to apply across your catalog.

Monthly

$12 /month

No contract, cancel anytime

  • Unlimited preset generations
  • Upload reference photos to match styles
  • Save & organize presets in your account
  • Export presets for Lightroom & ACR
  • Create variations & remix presets
  • Export LUT (.cube) files
Best Value

Yearly

$99 /year

$8.25/mo, paid yearly · Save 31%

  • Unlimited preset generations
  • Upload reference photos to match styles
  • Save & organize presets in your account
  • Export presets for Lightroom & ACR
  • Create variations & remix presets
  • Export LUT (.cube) files

Want to pay once?

All plans include the same features.

Lifetime

$199 one-time

Lifetime access, no subscription

  • Unlimited preset generations
  • Upload reference photos to match styles
  • Save & organize presets in your account
  • Export presets for Lightroom & ACR
  • Create variations & remix presets
  • Export LUT (.cube) files

All plans include the same features.

FAQ

Common questions

Everything you need to know about creating AI-powered presets for your photography workflow.

Our presets are exported as XMP files, which are compatible with Adobe Lightroom and Lightroom Classic, as well as Photoshop ACR (Adobe Camera Raw). Simply download the XMP file and import it into LR or PS. The presets work with both RAW and JPEG files.
Upload any photo with a look you love, and our AI analyzes the color grading, tones, contrast, and overall mood. It then generates a preset that replicates that aesthetic for your own photos. This works great for matching the style of your favorite photographers or recreating looks from films and social media. Reference photo matching is available on paid plans.
Absolutely. Once you import the XMP preset into Lightroom or ACR, you have full control over every slider and setting. Use our generated preset as a starting point, then fine-tune it to perfection. You can also save your tweaked version as a new preset in your library.
The free plan gives you 3 preset generations to try Hyperfocal with text prompts, remix, and variations. Paid plans offer unlimited generations and unlock reference photo matching, LUT export for video editing, community access, and more.
Yes, 100%. Every preset you generate is yours to keep, use commercially, share, or even sell. There are no licensing restrictions. Once you download the XMP file, it's yours forever, even if you cancel your subscription.
Simply regenerate with a more detailed description or try uploading a reference photo. The more specific you are about the mood, colors, and style you want, the better the results. You can also use our remix feature to create variations of any preset until you find the perfect look.